Leverage the Viral Nature of Facebook and the Undeniable Power of Relationships in a Social Setting.
Want to Skyrocket Your Profits? We Can Help!
So if the average person knows or has affiliations with 300 people on an average, how will you break into all of those groups of people. Why, 10 people have a potential of 1 million+people. That is a daunting task even for a large corporation let alone a small business or individual. The key is to leverage people's relationships. If you get invited in John's circle of influence, then you have the potential to be invited into those people's 300 circle and so on and so on. That is the viral nature of creating a custom fanpage, inviting people to "Like" You and then you build relationships with those people. We need to be a part of someone's friends circle in order to get to more friends circles. Friends will equal more business and exposure if we follow simple rules of connecting and building relationships.
Like any good relationship, you have to spend time cultivating it. The beauty of social media is that when we focus on one person, they will focus on more for us. This is how we can triple your fanpage likes over night. We don't have enough people in the organization that can build relationships with every single person we bring on to our custom fanpage. Make sure that we are lazer focus in on the right people and your Facebook will become a money making machine.
So Who is the Right People To Focus in On?
The first thing to look for are active people, with a healthy following who have influence. This takes us some research but it is obvious to us who has influence over their followers and who doesn't. This is not a control thing when we say that but more of a leadership position. These people become your lieutenants in your Facebook army and will sing your praises if and when we win them over. This is called leveraging relationships and is a beautiful way to lower your overhead cost and multiple your efforts in marketing.